Dr. Amal Al-Malki is a Qatari scholar, educator, public speaker, social commentator, and advocate of social justice and gender equality. With a PhD in Comparative Literature from the University of London – SOAS, and a Master’s degree in English-Arabic Applied Linguistics and Translation, she has established academic institutions that advance cross-cultural communication through the teaching and training of translation and languages. Driven by her passion for writing, Dr. Al-Malki has continuously advocated for the power of creating narratives that represent native themes in promoting deeper understanding of Qatar, its history, and its evolving identity. Now, she brings this rich experience and passion to Creative Avenue, where she ensures the agency fosters authentic storytelling and meaningful impact in every project.
At Creative Avenue, we believe in the transformative power of storytelling. As a Qatari-based boutique agency, we are dedicated to crafting narratives that not only resonate but also drive meaningful social change.
Our work blends authenticity with strategic creativity, creating bilingual content, particularly in Arabic, that promotes local values and addresses key societal issues.
Whether through impactful social campaigns or creative content, we aim to be at the forefront of socially responsible messaging, building a bridge between local narratives and global impact.
We create stories that are true to the core, reflecting the genuine experiences, values, and emotions of the communities and individuals we represent. Authenticity is at the heart of every narrative, ensuring that the messages we craft resonate deeply and honestly.
Our content is designed to inspire reflection and spark meaningful conversations. We aim to challenge perspectives and engage audiences in ways that encourage deeper understanding and foster positive change.
We create narratives that speak to the current moment, addressing the needs, aspirations, and challenges of our clients. By crafting content that feels personal and timely, we ensure our messages are relatable and impactful, connecting with people where they are.
Our goal is to drive positive change through storytelling. Every piece of content we produce is designed to inspire action, promote empathy, and contribute to the well-being of the communities we serve, making a lasting difference in the world.
Shaun is a senior creative with over 2 decades content and copywriting experience, 10 of those years working for digital and creative agencies in Qatar, working with clients such as Qatar Foundation, WISH, IPA Qatar and Qatar National Library amongst others. Shaun has previously served as Head of Content for Qatar Living, the country’s largest community platform for 5 years. In addition, Shaun worked as senior writer for several publications for Qatar Foundation including The Telegraph and Foundation magazines.
As a strategy-driven enthusiast with a passion for systems, Anca brings a unique flair to business development. She’s all about diving into different hobbies, exploring new ideas, and using her love for networking and human connection to build genuine relationships. Whether crafting winning strategies or connecting with people, Anca blends creativity, wisdom, humor and a bit of tech-savvy charm to make growth fun and meaningful.
With her strong work ethic and creative flair, Farah has a keen eye for what’s trending and excels in creating and managing content across social media platforms. She is committed to building engaged audiences and ensuring consistent customer interaction. Her positive attitude, resilience, and determination make her an invaluable asset in the world of digital marketing.
Noor holds a BA in English Language and Literature and she has completed her MA in Audiovisual Translation from Hamad Bin Khalifa University, Qatar. She has worked as an English Literature teacher, content writer, and translator. Her passion lies in promoting accessibility through translation, particularly in the realm of audiovisual media, and she has a keen interest in bridging linguistic and cultural gaps in multimedia content.
Manish crafts stunning visuals from complex ideas, always aiming for clean and inventive design. His enthusiasm for combining artistic vision with practical functionality helps him create engaging and unique solutions. Beyond the studio, he enjoys experimenting with new design techniques, staying updated on the latest in the digital world, and indulging his passion for photography.